Sam Pitts-Tucker

What is your average day like:
No two days are quite the same, but my time is usually split between meeting with clients, supporting ongoing client work, and welcoming new enquiries. I make it a priority to stay well-informed, whether that’s through reading financial news and analysis, reviewing our business practices to continually improve, or keeping pace with new technology. Collaboration is also a big part of my day - from discussions with our compliance team and back-office staff to sharing ideas with other advisers. All of this ensures I’m bringing the best possible insights and standards of care to my clients.
What do you like most about your job?
I love the blend of working closely with people while also engaging with the technical, analytical side of financial planning. It’s incredibly rewarding to help clients achieve clarity and confidence in their financial future. As a business owner, I also value the opportunity to shape our services so they reflect how great wealth advice should be delivered – built around trust, clarity, and focussed on client goals.
How long have you worked in Financial Services
I started work in financial services in 2007, over 18 years ago, after graduating from Oxford Universty
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What Sam's Clients Have to Say

5 stat review
Sam delivers clear advice and in a manner that suits our approach. He tells us what we need to hear, not what we might like to hear.
5 stat review
We sleep better having engaged Northcap and are hugely appreciative of Sam's advice and the relationship that we enjoy with him.
5 stat review
Sam is thorough, well prepared, and knowledgeable.
5 stat review
We rate Sam for his clarity and consistency.
5 stat review
A very efficient service and most satisfied.
These testimonials are from current clients of advisors in the Trusted Advisor Network. No compensation (non-cash or  otherwise) was provided in exchange for these testimonials. Trusted Advisor does not have any material conflict of interest with the persons giving these testimonials.

Sam Pitts-Tucker, CFA, is the Managing Director of Northcap Wealth. With over 18 years of experience in financial services, Sam blends technical expertise with a people-focused approach to wealth management. He is passionate about helping clients achieve clarity and confidence in their financial future, while shaping services that are built on trust, transparency, and client goals. Outside of work, Sam enjoys tennis, running, and countryside walks, with a strong passion for nature that also inspires the values of his business.

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